Key Findings for June 2023

June’s top values look like a “steady playlist” rather than a remix: Pleasure, Love and Freedom hold their ground, and the other movement in positions is small—Financial stability and Peace each move up one as Trust slips 2 to 5th, and Growth climbs 2 into 9th—suggesting preferences were broadly settled, not reactive. Coverage is high across the board, with Health (49.4%) and Family (41.8%) leading, followed closely by Financial stability (39.9%) and Peace (36.6%)—a tight cluster that reads like “take care of me and mine, and keep life predictable.”

The middle of the pack stays consistently human: Trust (36.0%), Pleasure (30.8%), Love (29.9%), and Freedom (27.7%). Notably, “comfort” values (peace, pleasure) coexist with “relationship glue” (trust, love), implying people weren’t choosing between fun and security—they wanted both.

With only small moves in positions, the story is about stability: June priorities leaned toward wellbeing + relationships + security over novelty or status. Seasonally, early-summer vibes may explain why Pleasure and Freedom remain prominent without displacing the core “responsibility” trio of health, family, and money.