Arkadiusz ZalewskiFounder & Values Researcher at personalvalu.es
Key Findings for May 2021
May 2021 looks like a collective “take care of me and mine” month. Health leads with 45.9% of tests (6507/14177), followed by Family at 41.1% and Trust at 36.8%. The top five are dominated by wellbeing and harmony: Peace hits 35.1% and Pleasure 33.1%, suggesting people wanted both calm and a little fun.
Ranking momentum is the big story: every listed value rises, and some leap. Security jumps 11 positions (24.7%), Freedom climbs 8 positions (32.2%), and Financial stability gains 6 positions (32.2%). That combo reads like “open up, but don’t take the safety net away.” Love (31.3%) and Respect (27.4%) also move up, hinting at renewed social focus.
Taken together, priorities seem to balance reopening energy (freedom/pleasure) with risk management (health/security/financial stability) and relationship glue (family/trust). Seasonally, May often signals transition into summer, and this data feels like cautious optimism: stepping outside, checking the locks, and texting your parents.
Total Tests
14,177
in this month
🔥 Most Popular
Health
6,507 appearances
⭐ Best Ranking
Family
Avg rank: 3.67
🥇 Most #1 Rankings
Family
1854 times first place
1
Health
▶Avg Rank:3.84
Appearance:45.9%
Trend (MOM):+0.3%
Trend (YOY):—
🥇 Top 1:10.3%
🥉 Top 3:25.0%
2
Family
▶Avg Rank:3.67
Appearance:41.1%
Trend (MOM):-0.5%
Trend (YOY):—
🥇 Top 1:13.1%
🥉 Top 3:23.7%
3
Trust
▶Avg Rank:4.96
Appearance:36.8%
Trend (MOM):-1.7%
Trend (YOY):—
🥇 Top 1:3.8%
🥉 Top 3:13.0%
4
Peace
▶Avg Rank:4.72
Appearance:35.1%
Trend (MOM):-0.1%
Trend (YOY):—
🥇 Top 1:4.7%
🥉 Top 3:14.1%
5
Pleasure
▶Avg Rank:5.06
Appearance:33.1%
Trend (MOM):-0.7%
Trend (YOY):—
🥇 Top 1:2.9%
🥉 Top 3:11.1%
6
Financial stability
▶Avg Rank:4.86
Appearance:32.2%
Trend (MOM):+1.2%
Trend (YOY):—
🥇 Top 1:3.0%
🥉 Top 3:11.6%
7
+1Freedom
▶Avg Rank:6.42
Appearance:32.2%
Trend (MOM):+2.5%
Trend (YOY):—
🥇 Top 1:3.7%
🥉 Top 3:7.7%
8
-1Love
▶Avg Rank:4.67
Appearance:31.3%
Trend (MOM):-0.6%
Trend (YOY):—
🥇 Top 1:4.4%
🥉 Top 3:13.1%
9
Respect
▶Avg Rank:5.59
Appearance:27.4%
Trend (MOM):-1.0%
Trend (YOY):—
🥇 Top 1:1.7%
🥉 Top 3:7.1%
10
+1Security
▶Avg Rank:4.72
Appearance:24.7%
Trend (MOM):+1.0%
Trend (YOY):—
🥇 Top 1:3.0%
🥉 Top 3:10.2%
11
-1Growth
▶Avg Rank:5.58
Appearance:24.6%
Trend (MOM):-3.8%
Trend (YOY):—
🥇 Top 1:2.0%
🥉 Top 3:6.6%
12
Friendship
▶Avg Rank:5.73
Appearance:23.0%
Trend (MOM):-0.3%
Trend (YOY):—
🥇 Top 1:1.5%
🥉 Top 3:5.8%
13
Authenticity
▶Avg Rank:5.27
Appearance:21.7%
Trend (MOM):-2.4%
Trend (YOY):—
🥇 Top 1:2.1%
🥉 Top 3:6.8%
14
Honesty
▶Avg Rank:5.73
Appearance:21.1%
Trend (MOM):+2.7%
Trend (YOY):—
🥇 Top 1:1.3%
🥉 Top 3:5.1%
15
+1Loyalty
▶Avg Rank:5.63
Appearance:20.3%
Trend (MOM):+4.8%
Trend (YOY):—
🥇 Top 1:1.5%
🥉 Top 3:5.3%
16
-1Creativity
▶Avg Rank:5.75
Appearance:19.5%
Trend (MOM):-4.9%
Trend (YOY):—
🥇 Top 1:1.2%
🥉 Top 3:4.7%
17
+1Curiosity
▶Avg Rank:5.88
Appearance:19.3%
Trend (MOM):+0.6%
Trend (YOY):—
🥇 Top 1:1.1%
🥉 Top 3:4.5%
18
-1Compassion
▶Avg Rank:5.63
Appearance:18.6%
Trend (MOM):-4.0%
Trend (YOY):—
🥇 Top 1:1.4%
🥉 Top 3:5.0%
19
+1Control
▶Avg Rank:5.04
Appearance:18.3%
Trend (MOM):+1.6%
Trend (YOY):—
🥇 Top 1:2.3%
🥉 Top 3:7.0%
20
+1Certainty
▶Avg Rank:4.78
Appearance:17.9%
Trend (MOM):-0.1%
Trend (YOY):—
🥇 Top 1:2.7%
🥉 Top 3:7.1%
21
-2Meaningful work
▶Avg Rank:6.43
Appearance:17.8%
Trend (MOM):-2.9%
Trend (YOY):—
🥇 Top 1:1.1%
🥉 Top 3:3.4%
22
+1Wisdom
▶Avg Rank:5.77
Appearance:17.6%
Trend (MOM):-0.1%
Trend (YOY):—
🥇 Top 1:1.4%
🥉 Top 3:4.5%
23
+2Helpfulness
▶Avg Rank:7.11
Appearance:17.5%
Trend (MOM):+3.3%
Trend (YOY):—
🥇 Top 1:0.9%
🥉 Top 3:2.8%
24
-2Ethics
▶Avg Rank:6.17
Appearance:17.5%
Trend (MOM):-1.8%
Trend (YOY):—
🥇 Top 1:1.6%
🥉 Top 3:4.4%
25
-1Equality
▶Avg Rank:5.47
Appearance:17.2%
Trend (MOM):-2.3%
Trend (YOY):—
🥇 Top 1:2.2%
🥉 Top 3:5.6%
26
Discipline
▶Avg Rank:5.17
Appearance:16.3%
Trend (MOM):-2.4%
Trend (YOY):—
🥇 Top 1:1.5%
🥉 Top 3:5.5%
27
Justice
▶Avg Rank:6.08
Appearance:16.3%
Trend (MOM):-0.1%
Trend (YOY):—
🥇 Top 1:1.2%
🥉 Top 3:3.9%
28
Success
▶Avg Rank:5.78
Appearance:16.0%
Trend (MOM):-1.1%
Trend (YOY):—
🥇 Top 1:1.2%
🥉 Top 3:4.2%
29
+2Adventure
▶Avg Rank:5.82
Appearance:15.2%
Trend (MOM):+2.8%
Trend (YOY):—
🥇 Top 1:0.9%
🥉 Top 3:3.6%
30
Accountability
▶Avg Rank:5.58
Appearance:15.1%
Trend (MOM):-2.7%
Trend (YOY):—
🥇 Top 1:0.8%
🥉 Top 3:3.9%
31
-2Independence
▶Avg Rank:6.11
Appearance:14.7%
Trend (MOM):-6.8%
Trend (YOY):—
🥇 Top 1:0.9%
🥉 Top 3:3.2%
32
+1Wealth
▶Avg Rank:5.17
Appearance:14.6%
Trend (MOM):+0.2%
Trend (YOY):—
🥇 Top 1:1.5%
🥉 Top 3:4.7%
33
-1Tolerance
▶Avg Rank:6.74
Appearance:14.4%
Trend (MOM):-1.4%
Trend (YOY):—
🥇 Top 1:0.8%
🥉 Top 3:2.5%
34
+3Privacy
▶Avg Rank:5.87
Appearance:14.0%
Trend (MOM):+4.0%
Trend (YOY):—
🥇 Top 1:0.7%
🥉 Top 3:3.3%
35
+1Inner harmony
▶Avg Rank:5.28
Appearance:14.0%
Trend (MOM):+2.9%
Trend (YOY):—
🥇 Top 1:2.0%
🥉 Top 3:4.8%
36
-2Appreciation
▶Avg Rank:6.13
Appearance:13.9%
Trend (MOM):-1.6%
Trend (YOY):—
🥇 Top 1:0.6%
🥉 Top 3:2.7%
37
-2Intelligence
▶Avg Rank:6.31
Appearance:13.3%
Trend (MOM):-3.3%
Trend (YOY):—
🥇 Top 1:0.8%
🥉 Top 3:2.7%
38
Job security
▶Avg Rank:5.40
Appearance:13.3%
Trend (MOM):+8.2%
Trend (YOY):—
🥇 Top 1:0.7%
🥉 Top 3:3.6%
39
Challenge
▶Avg Rank:5.90
Appearance:13.0%
Trend (MOM):+7.3%
Trend (YOY):—
🥇 Top 1:0.8%
🥉 Top 3:2.9%
40
Passion
▶Avg Rank:6.17
Appearance:11.3%
Trend (MOM):+1.3%
Trend (YOY):—
🥇 Top 1:0.7%
🥉 Top 3:2.3%
41
Courage
▶Avg Rank:6.09
Appearance:11.1%
Trend (MOM):+3.5%
Trend (YOY):—
🥇 Top 1:0.5%
🥉 Top 3:2.0%
42
Acceptance
▶Avg Rank:6.35
Appearance:10.8%
Trend (MOM):+3.7%
Trend (YOY):—
🥇 Top 1:0.5%
🥉 Top 3:2.0%
43
Excitement
▶Avg Rank:6.35
Appearance:10.1%
Trend (MOM):+4.2%
Trend (YOY):—
🥇 Top 1:0.3%
🥉 Top 3:1.7%
44
+3Determination
▶Avg Rank:6.26
Appearance:9.6%
Trend (MOM):+2.5%
Trend (YOY):—
🥇 Top 1:0.5%
🥉 Top 3:1.8%
45
-1Commitment
▶Avg Rank:7.13
Appearance:9.5%
Trend (MOM):-0.2%
Trend (YOY):—
🥇 Top 1:0.4%
🥉 Top 3:1.2%
46
+4Forgiveness
▶Avg Rank:5.94
Appearance:9.2%
Trend (MOM):+13.4%
Trend (YOY):—
🥇 Top 1:0.5%
🥉 Top 3:2.1%
47
-2Ambition
▶Avg Rank:6.45
Appearance:9.0%
Trend (MOM):-4.2%
Trend (YOY):—
🥇 Top 1:0.5%
🥉 Top 3:1.6%
48
Teamwork
▶Avg Rank:6.88
Appearance:8.8%
Trend (MOM):+2.2%
Trend (YOY):—
🥇 Top 1:0.3%
🥉 Top 3:1.2%
49
Spirituality
▶Avg Rank:5.53
Appearance:8.6%
Trend (MOM):+0.8%
Trend (YOY):—
🥇 Top 1:0.9%
🥉 Top 3:2.6%
50
-4Religion
▶Avg Rank:3.77
Appearance:8.2%
Trend (MOM):-12.1%
Trend (YOY):—
🥇 Top 1:3.0%
🥉 Top 3:4.8%
51
Uniqueness
▶Avg Rank:6.15
Appearance:7.1%
Trend (MOM):-0.3%
Trend (YOY):—
🥇 Top 1:0.4%
🥉 Top 3:1.4%
52
+1Variety
▶Avg Rank:6.33
Appearance:6.3%
Trend (MOM):+4.8%
Trend (YOY):—
🥇 Top 1:0.2%
🥉 Top 3:1.1%
53
-1Competence
▶Avg Rank:6.70
Appearance:6.1%
Trend (MOM):-2.3%
Trend (YOY):—
🥇 Top 1:0.2%
🥉 Top 3:0.9%
54
+2Contribution
▶Avg Rank:6.95
Appearance:5.7%
Trend (MOM):+3.5%
Trend (YOY):—
🥇 Top 1:0.2%
🥉 Top 3:0.7%
55
-1Influence
▶Avg Rank:6.49
Appearance:5.6%
Trend (MOM):-4.8%
Trend (YOY):—
🥇 Top 1:0.2%
🥉 Top 3:1.0%
56
-1Excellence
▶Avg Rank:6.16
Appearance:5.1%
Trend (MOM):-9.1%
Trend (YOY):—
🥇 Top 1:0.3%
🥉 Top 3:1.1%
57
Beauty
▶Avg Rank:6.60
Appearance:4.9%
Trend (MOM):+5.9%
Trend (YOY):—
🥇 Top 1:0.3%
🥉 Top 3:0.8%
58
Reputation
▶Avg Rank:6.60
Appearance:4.6%
Trend (MOM):+4.5%
Trend (YOY):—
🥇 Top 1:0.3%
🥉 Top 3:0.7%
59
Tradition
▶Avg Rank:6.15
Appearance:4.6%
Trend (MOM):+3.6%
Trend (YOY):—
🥇 Top 1:0.2%
🥉 Top 3:1.0%
60
Authority
▶Avg Rank:6.44
Appearance:3.0%
Trend (MOM):+5.9%
Trend (YOY):—
🥇 Top 1:0.1%
🥉 Top 3:0.5%
61
+1Popularity
▶Avg Rank:6.73
Appearance:2.5%
Trend (MOM):+12.0%
Trend (YOY):—
🥇 Top 1:0.1%
🥉 Top 3:0.4%
62
-1Fame
▶Avg Rank:6.14
Appearance:2.4%
Trend (MOM):+1.3%
Trend (YOY):—
🥇 Top 1:0.2%
🥉 Top 3:0.5%
| Rank | Value ▲▼ | Avg Rank ▲▼ | 🥇 Top 1 ▲▼ | 🥉 Top 3 ▲▼ | Appearance Rate ▲▼ | 📈 Trend (MoM) ▲▼ |
|---|---|---|---|---|---|---|
▶ 1 | Health | 3.84 | 10.3% | 25.0% | 45.9% | ▲+0.3% |
▶ 2 | Family | 3.67 | 13.1% | 23.7% | 41.1% | ▼−0.5% |
▶ 3 | Trust | 4.96 | 3.8% | 13.0% | 36.8% | ▼−1.7% |
▶ 4 | Peace | 4.72 | 4.7% | 14.1% | 35.1% | ▼−0.1% |
▶ 5 | Pleasure | 5.06 | 2.9% | 11.1% | 33.1% | ▼−0.7% |
▶ 6 | Financial stability | 4.86 | 3.0% | 11.6% | 32.2% | ▲+1.2% |
▶ 7 ▲+1 | Freedom | 6.42 | 3.7% | 7.7% | 32.2% | ▲+2.5% |
▶ 8 ▼−1 | Love | 4.67 | 4.4% | 13.1% | 31.3% | ▼−0.6% |
▶ 9 | Respect | 5.59 | 1.7% | 7.1% | 27.4% | ▼−1.0% |
▶ 10 ▲+1 | Security | 4.72 | 3.0% | 10.2% | 24.7% | ▲+1.0% |
▶ 11 ▼−1 | Growth | 5.58 | 2.0% | 6.6% | 24.6% | ▼−3.8% |
▶ 12 | Friendship | 5.73 | 1.5% | 5.8% | 23.0% | ▼−0.3% |
▶ 13 | Authenticity | 5.27 | 2.1% | 6.8% | 21.7% | ▼−2.4% |
▶ 14 | Honesty | 5.73 | 1.3% | 5.1% | 21.1% | ▲+2.7% |
▶ 15 ▲+1 | Loyalty | 5.63 | 1.5% | 5.3% | 20.3% | ▲+4.8% |
▶ 16 ▼−1 | Creativity | 5.75 | 1.2% | 4.7% | 19.5% | ▼−4.9% |
▶ 17 ▲+1 | Curiosity | 5.88 | 1.1% | 4.5% | 19.3% | ▲+0.6% |
▶ 18 ▼−1 | Compassion | 5.63 | 1.4% | 5.0% | 18.6% | ▼−4.0% |
▶ 19 ▲+1 | Control | 5.04 | 2.3% | 7.0% | 18.3% | ▲+1.6% |
▶ 20 ▲+1 | Certainty | 4.78 | 2.7% | 7.1% | 17.9% | ▼−0.1% |
▶ 21 ▼−2 | Meaningful work | 6.43 | 1.1% | 3.4% | 17.8% | ▼−2.9% |
▶ 22 ▲+1 | Wisdom | 5.77 | 1.4% | 4.5% | 17.6% | ▼−0.1% |
▶ 23 ▲+2 | Helpfulness | 7.11 | 0.9% | 2.8% | 17.5% | ▲+3.3% |
▶ 24 ▼−2 | Ethics | 6.17 | 1.6% | 4.4% | 17.5% | ▼−1.8% |
▶ 25 ▼−1 | Equality | 5.47 | 2.2% | 5.6% | 17.2% | ▼−2.3% |
▶ 26 | Discipline | 5.17 | 1.5% | 5.5% | 16.3% | ▼−2.4% |
▶ 27 | Justice | 6.08 | 1.2% | 3.9% | 16.3% | ▼−0.1% |
▶ 28 | Success | 5.78 | 1.2% | 4.2% | 16.0% | ▼−1.1% |
▶ 29 ▲+2 | Adventure | 5.82 | 0.9% | 3.6% | 15.2% | ▲+2.8% |
▶ 30 | Accountability | 5.58 | 0.8% | 3.9% | 15.1% | ▼−2.7% |
▶ 31 ▼−2 | Independence | 6.11 | 0.9% | 3.2% | 14.7% | ▼−6.8% |
▶ 32 ▲+1 | Wealth | 5.17 | 1.5% | 4.7% | 14.6% | ▲+0.2% |
▶ 33 ▼−1 | Tolerance | 6.74 | 0.8% | 2.5% | 14.4% | ▼−1.4% |
▶ 34 ▲+3 | Privacy | 5.87 | 0.7% | 3.3% | 14.0% | ▲+4.0% |
▶ 35 ▲+1 | Inner harmony | 5.28 | 2.0% | 4.8% | 14.0% | ▲+2.9% |
▶ 36 ▼−2 | Appreciation | 6.13 | 0.6% | 2.7% | 13.9% | ▼−1.6% |
▶ 37 ▼−2 | Intelligence | 6.31 | 0.8% | 2.7% | 13.3% | ▼−3.3% |
▶ 38 | Job security | 5.40 | 0.7% | 3.6% | 13.3% | ▲+8.2% |
▶ 39 | Challenge | 5.90 | 0.8% | 2.9% | 13.0% | ▲+7.3% |
▶ 40 | Passion | 6.17 | 0.7% | 2.3% | 11.3% | ▲+1.3% |
▶ 41 | Courage | 6.09 | 0.5% | 2.0% | 11.1% | ▲+3.5% |
▶ 42 | Acceptance | 6.35 | 0.5% | 2.0% | 10.8% | ▲+3.7% |
▶ 43 | Excitement | 6.35 | 0.3% | 1.7% | 10.1% | ▲+4.2% |
▶ 44 ▲+3 | Determination | 6.26 | 0.5% | 1.8% | 9.6% | ▲+2.5% |
▶ 45 ▼−1 | Commitment | 7.13 | 0.4% | 1.2% | 9.5% | ▼−0.2% |
▶ 46 ▲+4 | Forgiveness | 5.94 | 0.5% | 2.1% | 9.2% | ▲+13.4% |
▶ 47 ▼−2 | Ambition | 6.45 | 0.5% | 1.6% | 9.0% | ▼−4.2% |
▶ 48 | Teamwork | 6.88 | 0.3% | 1.2% | 8.8% | ▲+2.2% |
▶ 49 | Spirituality | 5.53 | 0.9% | 2.6% | 8.6% | ▲+0.8% |
▶ 50 ▼−4 | Religion | 3.77 | 3.0% | 4.8% | 8.2% | ▼−12.1% |
▶ 51 | Uniqueness | 6.15 | 0.4% | 1.4% | 7.1% | ▼−0.3% |
▶ 52 ▲+1 | Variety | 6.33 | 0.2% | 1.1% | 6.3% | ▲+4.8% |
▶ 53 ▼−1 | Competence | 6.70 | 0.2% | 0.9% | 6.1% | ▼−2.3% |
▶ 54 ▲+2 | Contribution | 6.95 | 0.2% | 0.7% | 5.7% | ▲+3.5% |
▶ 55 ▼−1 | Influence | 6.49 | 0.2% | 1.0% | 5.6% | ▼−4.8% |
▶ 56 ▼−1 | Excellence | 6.16 | 0.3% | 1.1% | 5.1% | ▼−9.1% |
▶ 57 | Beauty | 6.60 | 0.3% | 0.8% | 4.9% | ▲+5.9% |
▶ 58 | Reputation | 6.60 | 0.3% | 0.7% | 4.6% | ▲+4.5% |
▶ 59 | Tradition | 6.15 | 0.2% | 1.0% | 4.6% | ▲+3.6% |
▶ 60 | Authority | 6.44 | 0.1% | 0.5% | 3.0% | ▲+5.9% |
▶ 61 ▲+1 | Popularity | 6.73 | 0.1% | 0.4% | 2.5% | ▲+12.0% |
▶ 62 ▼−1 | Fame | 6.14 | 0.2% | 0.5% | 2.4% | ▲+1.3% |